Who even makes Rubicon Expresses stuff now? Now that they're owned by Transamerican Auto Parts, are they getting their made by McCoy Brothers who does their and many other lifts? Not a huge fan of Transamerican.
As for lift, I like shorter not because it's a new fad but because it gives you a better vehicle. but like BH said, 5.5" is too much for short arms. 4" is usually the limit and 3" is even better. But with a winch, bumpers and everything else, the springs will probably settle to 4".