well...the Jeep was $8000, so $17k into it over the past two years. But, that was always the plan....get rid of the $40,000 car and spend it on a Jeep instead...
Seriously though, if I bought the Rubi like my wife wanted me to, I'd probably be over $40k already from changing the wheels, bumpers, armor, lift, etc.
The key thing for me was to pay cash for the Jeep and pay cash for all of the add-ons...nothing on the credit card. If I had the Rubi I would still probably be making monthly payments AND adding all this stuff on....but that's me.